Weds., April 7: LinkedIn vs. Facebook

Due Wednesday, April 7, by the first of class:

This assignment in a nutshell: compare and contrast the uses of LinkedIn and Facebook for business purposes.

1. Check out the resources I’ve linked below.
2. Do some additional research to find 2 great articles on how to use LinkedIn for making business connections. (Try searches like: "How to use LinkedIn," "LinkedIn tips," "LinkedIn strategy," etc.)
3. Now found 2 more great articles on using Facebook for business. (Use searches such as "Facebook for business," "… for networking," etc.)
4. Compose an e-mail to me, with the subject line: "Facebook and LinkedIn."

Your e-mail should contain:

• Titles and links to the four articles you found.
• In a sentence each, summarize 5 key tips for making use of LinkedIn.
• In a sentence each, summarize 5 key tips for using Facebook for business.
• Place each of these parts of your e-mail under a heading: "Great Articles," "LinkedIn Tips,""Facebook Tips."
• Send it to me before class time.

Then of course start implementing the best tips in your own Facebook and LinkedIn accounts.

Linked In Resources

• Ten Ways to Use LinkedIn — Guy Kawasaki
• LinkedIn Guide for College Graduates
• LinkedIn Learning Center
  – Includes advice for:
  • New Users
  • Job Seekers
  • Business Development
  • Journalists
  • and Others
• Getting Started on LinkedIn — ShinyDoor
• LinkedIn vs. Facebook — ReadWriteWeb

What is LinkedIn? A brief overview: